Basal Basal

Improving
Website
conversion rate
is directly linked to business growth !

It’s time to get better returns ! optimize your website conversion rate and
strengthen your customer lifecycle management

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Improving
website
conversion rate
is directly linked to business growth !

It’s time to get better returns ! optimize your website conversion rate and strengthen your customer lifecycle management

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Case Studies

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Product & Services

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Products

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CRO - Reports

Conversion rate optimization (CRO) is a systematic process of increasing the number of website visitors who take the desired action.

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Business Insights

Identify the complete user journey on your website and the various hurdles experience by the website user.

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A/B Testing (Split Testing)

Test different versions of your website/email/ social campaigns and identify the best performing versions to improve your conversions for a particular goal.

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Services

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Business Intelligence Development

Our BI experts design, build, and deploy Power BI to make it a feature-packed tool for your business needs

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Digital Media Strategy

An insight and intelligence driven process to uncovering customers’ end-to-end journey and experiences. This helps in developing a strategic digital roadmap.

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Advanced Analytics

Advanced analytics is methodology which includes statistical analysis, data engineering, model building, and deployment.

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process

Our Process

process

#Step-1

Crystallizing the
problem/opportunity statement

Through analyzing both quantitative & qualitative data.

step-1
step-2

#Step-2

Data Mining

Funnel Analysis, User Journey analysis, CTA/Form Analytics.

#Step-3

Identifying Funnel leakages

Through Heuristics Analysis, User testing,
Heat Map Analysis, Any other.

step-2
step-2

#Step-4

Hypothesis Generation

For addressing the problem by Developing alternatives for
UI/UX, Customer segments, Campaign Management.

#Step-5

Hypothesis Testing & Validation

Through A/B Testing, Post testing statistical Analysis
& Media mix modelling.

step-2
step-2

#Step-6

Deployment

Of the right option for the Landing page redesign, UI/UX redesign,
Keywords & Audience profile for targeting Media Mix.

#Step-7

Monitoring

Of the plan in AOV, Lead Generation volume Over all
Traffic & Bounce Rate Any other.

Start Optimization right-arrow
step-2

Our Process

#Step-1

Crystallizing the problem/opportunity statement

Through analyzing both quantitative & qualitative data.

step-1

#Step-2

Data Mining

Funnel Analysis, User Journey analysis, CTA/Form Analytics.

step-1

#Step-3

Identifying Funnel leakages

Through Heuristics Analysis, User testing, Heat Map Analysis, Any other

step-1

#Step-4

Hypothesis Generation

For addressing the problem by Developing alternatives for UI/UX, Customer segments, Campaign Management.

step-1

#Step-5

Hypothesis Testing & Validation

Through A/B Testing, Post testing statistical Analysis & Media mix modelling.

step-1

#Step-6

Deployment

Of the right option for the Landing page redesign, UI/UX redesign, Keywords & Audience profile for targeting Media Mix.

step-1

#Step-7

Monitoring

Of the plan in AOV, Lead Generation volume Over all Traffic & Bounce Rate Any other.

step-1
Start Optimization right-arrow

Technologies we expertise

google google google google adobe-illustrate photoshop xd shopify FHIR nodejs dci salesforce Flutter Apache Spark ReactJS Android PowerBI Magento Data Studio MongoDB AngularJS AngularJS AngularJS AngularJS AngularJS
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