Improve shopper experience and increase website conversions
Understand if the UI is user centric, easily operable and visually appealing.
Focused on the entire acquisition process . Basically, the why, what and how of user journey.
Identify where your users are dropping off along the conversion path.
Analyse your website, digital campaign and competitive positioning
Understand shopper journey,
traffic source and behavior.
Identify issues and
Analysis of competitors and
their salient points.
Heuristics break down
and session recordings.
A detailed report on conversion rate, shopper experience,
industry & competitive intelligence
Industry, Competition, Consumer trends.
What is working & what is not ?
Audience behavior by different segments.
Funnel dropouts and issues.
Recommendations for improving
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